000 | 00577nam a2200169Ia 4500 | ||
---|---|---|---|
999 |
_c5703 _d5703 |
||
020 | _a9780070682122 | ||
041 | _aENG | ||
082 |
_a658.8 _bNAR |
||
100 | _aNargundkar, Rajendra | ||
245 | 0 |
_aServices Marketing : _btext & cases / _cRajendra Nargundkar. |
|
250 | _a3rd ed. | ||
260 |
_aNew Delhi, India : _bTata McGraw Hill Education, _c©2010. |
||
300 |
_axix, 469 pages, 10 pages of plates : _billustrations (some color) ; _c25 cm |
||
650 |
_aService industries _zIndia _xMarketing. |
||
650 |
_aService industries _zIndia _vMarketing _xCase studies. |
||
942 |
_cBK _2ddc |