000 01788nam a2200205Ia 4500
999 _c460
_d460
020 _a978-9339205041
041 _aENG
082 _a658.15
_bTHO
100 _aThomas, Christopher.
245 0 _aManagerial economics :
_bfoundation of business analysis and strategy /
_cChristopher R. Thomas, S. Charles Maurice.
250 _aIndian Ed. & 10th ed.
260 _aNew Delhi :
_bMcGraw-Hill Higher Education,
_c2014.
300 _a747p
440 _aThe McGraw-Hill Series Economics
504 _aIncludes index.
505 _aPart I: Some PreliminariesCHAPTER 1: Managers, Profits, and MarketsCHAPTER 2: Demand, Supply, and Market EquilibriumCHAPTER 3: Marginal Analysis for Optimal DecisionsCHAPTER 4: Basic Estimation TechniquesPart II: Demand AnalysisCHAPTER 5: Theory of Consumer Behavior CHAPTER 6: Elasticity and Demand CHAPTER 7: Demand Estimation and ForecastingOnline Topic 1: Estimating and Forecasting Industry Demand for Price-Taking FirmsPart III: Production and Cost AnalysisCHAPTER 8: Production and Cost in the Short RunCHAPTER 9: Production and Cost in the Long RunCHAPTER 10: Production and Cost EstimationOnline Topic 2: Linear ProgrammingPart IV: Profit-Maximization in Various Market StructuresCHAPTER 11: Managerial Decisions in Competitive MarketsCHAPTER 12: Managerial Decisions for Firms with Market PowerCHAPTER 13: Strategic Decision Making in Oligopoly MarketsPart V: Advanced Managerial Decision MakingCHAPTER 14: Advanced Pricing TechniquesOnline Topic 3: Pricing Multiple Products Related in ProductionCHAPTER 15: Decisions under Risk and UncertaintyCHAPTER 16: Government Regulation of BusinessOnline Topic 4: The Investment DecisionAPPENDIX: STATISTICAL TABLES
650 _aManagerial economics.
700 _aMaurice, S. Charles
942 _cBK
_2ddc