| 000 | 00498nam a2200193Ia 4500 | ||
|---|---|---|---|
| 999 |
_c430 _d430 |
||
| 020 | _a8174465480 | ||
| 041 | _aENG | ||
| 082 |
_a658.8 _bPAN.M |
||
| 100 | _aPanda, tapan k. | ||
| 245 | 0 |
_aMarketing management : _btext and cases : Indian context / _cTapan K. Panda |
|
| 250 | _a2nd ed. | ||
| 260 |
_aNew Delhi : _bExcel Books, _c2008. |
||
| 300 |
_axvii, 757 pages ; _c30 cm |
||
| 504 | _aIncludes index. | ||
| 650 |
_aMarketing _zIndia. |
||
| 650 | _aMarketing. | ||
| 650 | _aIndia. | ||
| 942 | _cBK | ||