000			00522nam a2200169Ia 4500
999			_c4 _d4
020			_a81-203-0877-8
041			_aENG
082			_a658.8 _bKOT
100			_aKotler, Philip
245		0	_aMarketing management : _banalysis, planning, implementation, and control / _cPhilip Kotler
250			_a8th ed.
260			_aNew Delhi : _bPrentice Hall, _cc1995.
300			_axxix, 801 p. : _bill.(some col.), col. map ; _c27 cm.
504			_aIncludes bibliographical references and indexes.
650			_aMarketing
942			_cBK _2ddc