| 000 | 00657nam a22002177a 4500 | ||
|---|---|---|---|
| 020 | _a9780256094091 | ||
| 041 | _aENG | ||
| 082 |
_a658.834 _bHAW |
||
| 100 | _aHawkins, Del I. | ||
| 245 |
_aConsumer behavior : _bimplications for marketing strategy/ _cDel I. Hawkins, Roger J. Best, and Kenneth A. Coney. |
||
| 246 | _a Case studies | ||
| 250 | _a5th ed. | ||
| 260 |
_aUnited States: _bIrwin Publishers, _c1992. |
||
| 300 |
_axv, 674 Pages: _bColor Illustrations; _c26 cm. |
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| 504 | _aIncludes Index. | ||
| 650 | _aConsumer Behaviour | ||
| 650 | _aMarketing Research | ||
| 700 | _aBest, Roger J. | ||
| 700 | _aConey, Kenneth A. | ||
| 942 |
_2ddc _cBK |
||
| 999 |
_c23913 _d23913 |
||