000			02562nam a22002057a 4500
020			_a9781949395778
041			_aENG
082			_a658.4012 _bDAU
100			_aDaum, Callie
245			_aBusiness strategy : _bessentials you always wanted to know / _cCallie Daum.
250			_a2nd ed.
260			_aUnited States : _bVibrant Publishers, _c2020.
300			_a174 pages : _billustrations ; _c22 cm.
440			_aSelf- learning management series.
505			_a1. Introduction to Business Strategy 1.1 Strategic Statement 1.2 Strategic Management Influences 1.3 Who’s Who of Strategic Management Chapter Summary 2. Understanding Industry 2.1 Industry Life Cycle 2.2 Industry Structure (Porter’s Five Forces) Case Study Chapter Summary 3. Processes and Phases in Strategy Management Environmental Scanning Case Study Chapter Summary 4. External Analysis 4.1 Environments – General 4.2 Environments – Competitive Case Study Chapter Summary 5. Formulation of Strategy 5.1 Strategy Levels Chapter Summary 6. Corporate Level Strategy 6.1 Diversification Levels 6.2 Creating Value with Diversification 6.3 Value Neutral Diversification 6.4 Value Reducing Diversification Chapter Summary 7. Mergers and Acquisitions 7.1 Increasing Market Power 7.2 Barriers to Entry 7.3 Cross Border Acquisitions 7.4 Producing New Goods and Speediness to Market 7.5 New Products are Higher Risk 7.6 Reforming Scope 7.7. New Capabilities 7.8 Issues 7.9 What Makes an Acquisition Successful? 7.10 Restructuring Case Study Chapter Summary 8. Execution of Strategy 8.1 Structure of Organization 8.2 Vertical Growth 8.3 Horizontal Growth 8.4 Alternative Structural Forms 8.5 Evaluating Organizational Structure 8.6 Executing Strategic Change Chapter Summary
520			_aBusiness Strategy Essentials You Always Wanted To Know prepares new managers and leaders with the building blocks of strategy. You will learn how to identify your company's current strategy and how strategy differs at different levels of an organization. You are given tools to assist you with some of the more challenging aspects of strategy such as environmental scanning, SWOT analysis, and strategy analysis. After you have learned how to execute some of these strategies, you will learn what organization structures fit best with specific strategies. These timeless elements of business strategy will provide you the fundamentals with a 21st-century point of view.
650			_a Business planning.
650			_aStrategic planning.
942			_2ddc _cBK
999			_c23499 _d23499