000 03201nam a22001817a 4500
020 _a9789390394586
041 _aENG
082 _a658.401
_bEVA
100 _aEvans, James R.
245 _aBusiness analytics:
_bmethods, models and decisions/
_cJames R. Evans.
250 _a3rd ed.
260 _aNoida, India:
_bPearson,
_c2023.
300 _a704 pages;
_billustrations;
_c25 cm.
504 _aInclude Index.
505 _aPart 1: Foundations of Business Analytics Chapter 1: Introduction to Business Analytics Learning Objectives What Is Business Analytics? Using Business Analytics Impacts and Challenges Evolution of Business Analytics Analytic Foundations Modern Business Analytics Software Support and Spreadsheet Technology Analytics in Practice: Social Media Analytics Descriptive, Predictive, and Prescriptive Analytics Analytics in Practice: Analytics in the Home Lending and Mortgage Industry Data for Business Analytics Big Data Data Reliability and Validity Models in Business Analytics Descriptive Models Predictive Models Prescriptive Models Model Assumptions Uncertainty and Risk Problem Solving with Analytics Recognizing a Problem Defining the Problem Structuring the Problem Analyzing the Problem Interpreting Results and Making a Decision Implementing the Solution Analytics in Practice: Developing Effective Analytical Tools at Hewlett-Packard Key Terms Chapter 1 Technology Help Problems and Exercises Case: Performance Lawn Equipment Appendix A1: Basic Excel Skills Excel Formulas and Addressing Copying Formulas Useful Excel Tips Excel Functions Basic Excel Functions Functions for Specific Applications Insert Function Date and Time Functions Miscellaneous Excel Functions and Tools Range Names VALUE Function Paste Special Concatenation Error Values Problems and Exercises Chapter 2: Database Analytics Learning Objectives Data Sets and Databases Using Range Names in Databases Analytics in Practice: Using Big Data to Monitor Water Usage in Cary, North Carolina Data Queries: Tables, Sorting, and Filtering Sorting Data in Excel Pareto Analysis Filtering Data Database Functions Analytics in Practice: Discovering the Value of Database Analytics at Allders International Logical Functions Lookup Functions for Database Queries Excel Template Design Data Validation Tools Form Controls PivotTables PivotTable Customization Slicers Key Terms Chapter 2 Technology Help Problems and Exercises Case: People's Choice Bank Case: Drout Advertising Research Project Part 2: Descriptive Analytics Chapter 3: Data Visualization Learning Objectives The Value of Data Visualization Tools and Software for Data Visualization Analytics in Practice: Data Visualization for the New York City Police Department's Domain Awareness System Creating Charts in Microsoft Excel Column and Bar Charts Data Label and Data Table Chart Options Line Charts Pie Charts Area Charts Scatter Charts and Orbit Charts Bubble Charts Combination Charts Radar Charts Stock Charts Charts from PivotTables
650 _aCommercial statistics
_vIndustrial management Statistical methods
_xStrategic planning
942 _2ddc
_cBK
999 _c23046
_d23046