000 | 00555nam a22001697a 4500 | ||
---|---|---|---|
999 |
_c22672 _d22672 |
||
020 | _a9789394358249 | ||
082 |
_a659.1 _bVID |
||
100 | _aVidyadhar Reddy, Aileni | ||
245 |
_aAdvertising and retail management / _cVidyadhar Reddy Aileni, S. Laskshmi Narasimham |
||
260 |
_aHydearabad : _bTata Publication, _c2023. |
||
300 |
_aiii, 160 pages ; _c25 cm. |
||
500 | _aAs per the latest 2022-23 syllasbus of MBA (O.U) | ||
650 |
_aAdvertising _xManagement |
||
650 |
_aRetail _xManagement |
||
700 | _aLaskshmi Narasimham, S. | ||
942 |
_2ddc _cBK |