000 01703cam a22002058i 4500
999 _c21974
_d21974
020 _a9789390394386
020 _a0135231671
082 0 0 _a658.4/01
_bEVA
100 1 _aEvans, James R.
_d1950-
245 1 0 _aBusiness analytics :
_bmethods, models, and decisions /
_cJames R. Evans.
250 _a3rd ed.
260 _aIndia ;
_bPerson India Education Service,
_c2021.
300 _a704 pages :
_billustrations ;
_c26 cm
505 0 _aIntroduction to business analytics -- Analytics on spreadsheets -- Visualizing and exploring data -- Descriptive statistical measures -- Probability distributions and data modeling -- Sampling and estimation -- Statistical inference -- Trendlines and regression analysis -- Forecasting techniques -- Introduction to data mining -- Spreadsheet modeling and analysis -- Monte Carlo simulation and risk analysis -- Linear optimization -- Applications of linear optimization -- Integer optimization -- Decision analysis.
520 _a"This book provides undergraduate business students and introductory graduate students with the fundamental concepts and tools needed to understand the emerging role of business analytics in organizations, to apply basic business analytics tools in a spread-sheet environment, and to communicate with analytics professionals to effectively use and interpret analytic models and results for making better business decisions. We take a balanced, holistic approach in viewing business analytics from descriptive, predictive, and prescriptive perspectives that today define the discipline"--
650 0 _aBusiness planning.
650 0 _aStrategic planning.
650 0 _aIndustrial management
_xStatistical methods.
942 _2ddc
_cBK