000 00479nam a22001577a 4500
999 _c21907
_d21907
020 _a9788130912691
082 _a658.8
_bSHA
100 _aShajahan, S.
245 _aStrategic marketing :
_btext and cases : the Indian perspective /
_cS. Shajahan
260 _aNew Delhi :
_bViva Books Pvt. Ltd.,
_c2010
300 _axi, 575 pages :
_billustrations ;
_c25 cm.
650 _aStrategic
_xManagement
650 _aMarketing
_xManagement
650 _aMarketing
942 _2ddc
_cBK