| 000 | 00629cam a2200205 i 4500 | ||
|---|---|---|---|
| 999 |
_c21603 _d21603 |
||
| 020 | _a9780134734828 | ||
| 041 | _aENG | ||
| 082 | 0 | 0 |
_a658.834 _bSCH |
| 100 | 1 | _aSchiffman, Leon G., | |
| 245 | 1 | 0 |
_aConsumer behavior / _cLeon G. Schiffman, Joseph Wisenblit and S. Ramesh Kumar |
| 250 | _a12th ed. | ||
| 260 |
_aNew Delhi : _bPearson ; _c2019. |
||
| 300 |
_axxix, 478 pages ; _c29 cm |
||
| 504 | _aIncludes bibliographical references (pages 405-431) and index. | ||
| 650 | 0 | _aConsumer behavior. | |
| 650 | 0 | _aMotivation research (Marketing) | |
| 700 | 1 | _aWisenblit, Joseph, | |
| 700 | 1 | _aRamesh Kumar, S. | |
| 942 |
_2ddc _cBK |
||