| 000 | 00851nam a22001817a 4500 | ||
|---|---|---|---|
| 999 |
_c21362 _d21362 |
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| 020 | _a9780063138803 | ||
| 041 | _aENG | ||
| 082 |
_a153.852 _bCIA |
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| 100 | _aCialdini, Robert B. | ||
| 245 |
_aInfluence : _bthe psychology of persuasion / _cRobert B. Cialdini. |
||
| 260 |
_aNew York : _bCollins Business, _c2007. |
||
| 300 |
_axiv, 320 pages : _billustrations ; _c24 cm |
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| 505 | _aWeapons of influence -- Reciprocation : the old give and take and take -- Commitment and consistency : hobgoblins of the mind -- Social proof : truths are us -- Liking : the friendly thief -- Authority : directed deference -- Scarcity : the rule of the few -- Epilogue. Instant influence : primitive consent for an automatic age. | ||
| 650 | _aInfluence (Psychology) | ||
| 650 | _aPersuasion (Psychology) | ||
| 650 | _aCompliance. | ||
| 942 |
_2ddc _cBK |
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