000 | 00485nam a22001457a 4500 | ||
---|---|---|---|
999 |
_c20560 _d20560 |
||
020 | _a9781259026058 | ||
082 |
_a659.1 _bSHA |
||
100 | _aShah, Kruti | ||
245 |
_aAdvertising and Integrated marketing communications / _cKruti Shah |
||
260 |
_aNew Delhi: _bMcGraw-Hill Publications _c2014. |
||
300 | _aOnline Resource | ||
650 | _aAdvertising. | ||
856 | _uhttp://www.expresslibrary.mheducation.com/product/advertising-integrated-marketing-communications | ||
942 |
_2ddc _cEBOOK |