000 00485nam a22001457a 4500
999 _c20560
_d20560
020 _a9781259026058
082 _a659.1
_bSHA
100 _aShah, Kruti
245 _aAdvertising and Integrated marketing communications /
_cKruti Shah
260 _aNew Delhi:
_bMcGraw-Hill Publications
_c2014.
300 _aOnline Resource
650 _aAdvertising.
856 _uhttp://www.expresslibrary.mheducation.com/product/advertising-integrated-marketing-communications
942 _2ddc
_cEBOOK