000 | 00525nam a2200169Ia 4500 | ||
---|---|---|---|
999 |
_c19642 _d19642 |
||
020 | _a81-7240-083-7 | ||
041 | _aENG | ||
082 |
_a658.8 _bKHU |
||
100 | _aKhurana, Rakesh [and] A N Ravichandran | ||
245 | 0 |
_aStrategic marketing management: _cconcepts and cases an indian context / |
|
260 |
_aNew Delhi _bGlobal Business Press _c1995 |
||
300 |
_axi, 257p _bGraphs. _c23 cm. |
||
650 |
_aStrategic planning _zIndia |
||
650 |
_aMarketing _xManagement _zIndia |
||
700 | _aRavichandran, A N | ||
942 |
_cBK _2ddc |