| 000 | 00532nam a2200169Ia 4500 | ||
|---|---|---|---|
| 999 |
_c18851 _d18851 |
||
| 020 | _a0333929152 | ||
| 041 | _aENG | ||
| 082 |
_a658.8 _bRAM |
||
| 100 | _aRamaswamy, V. S. | ||
| 245 | 0 |
_aMarketing management : _bplanning, implementation and control: the Indian context / _cV.S. Ramaswamy and S. Namakumari |
|
| 260 |
_aNew Delhi _bMacmillan _c1990 |
||
| 300 |
_axxix, 514p _bill; _c24cm |
||
| 504 | _aIncludes Bibliographical references and index | ||
| 650 |
_aMarketing _vManagement |
||
| 700 | _aNamakumari, S. | ||
| 942 |
_cBK _2ddc |
||