The future of branding / edited by Rajendra K. Srivastava, Gregory Metz Thomas.
Material type:
TextPublisher: New Delhi, India ; SAGE Publications, ©2016Description: xviii, 468 pages ; 25 cmISBN: 9789351503163 (hardback)Subject(s): Branding (Marketing) | Strategic planningDDC classification: 658.8/27
| Item type | Current location | Call number | Status | Date due | Barcode |
|---|---|---|---|---|---|
| Books | Institute of Public Enterprise, Library S Campus | 658.8/27 SRI (Browse shelf) | Available | 46189 |
Includes bibliographical references and index.
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