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Online Public Access Catalogue

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1.
Strategic marketing / O. C. Ferrell, Michael D. Hartline

by Ferrell, O. C | Hartline, Michael D.

Material type: Text Text Language: English Publisher: New Delhi : Cengage Learning., 2009Availability: Items available for loan: Call number: 658.8 FER (11).

2.
Marketing management strategies / O.C. Ferrell, Michael D. Hartline.

by Ferrell, O. C | Hartline, Michael D.

Edition: 5th ed.Material type: Text Text Language: English Publisher: Australia ; India : South-Western, Cengage Learning, 2011Availability: Items available for loan: Call number: 658.8 FER (23). Checked out (1).

3.
Marketing Strategy : text and cases / O.C. Ferrell, Michael D. Hartline.

by Ferrell, O. C | Hartline, Michael D.

Edition: 6th ed.Material type: Text Text Language: English Publisher: Mason, OH : South-Western/Cengage Learning, c2014Availability: Items available for loan: Call number: 658.8 FER (65).

4.
Marketing strategy : text and cases / O. C. Ferrell, Michael D. Hartline, Bryan W. Hochstein

by Ferrell, O. C | Hartline, Michael D | Hochstein, Bryan W.

Edition: 8th ed.Material type: Text Text Publisher: India : Cengene Learning India Pvt. Ltd, 2022Availability: Items available for loan: Call number: 658.8 FER (1).