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Online Public Access Catalogue

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1.
Handbook of Relationship Marketing / edited by Jagdish N. Sheth, Atul Parvatiyar

by Sheth, Jagdish N | Parvatiyar, Atul.

Material type: Text Text Language: English Publisher: Thousand Oaks : Sage Publications, c2000Other title: Relationship marketing.Online access: Click here to access online | Click here to access online Availability: Items available for loan: Call number: 658.8 (1).

2.
Customer Relationship Management : emerging concepts, tools, and applications / editors, Jagdish N. Sheth, Atul Parvatiyar, G. Shainesh.

by Sheth, Jagdish N | Parvatiyar, Atul | Shainesh, G.

Material type: Text Text Language: English Publisher: New Delhi : Tata McGraw-Hill Pub. Co., c2001Availability: No items available : Checked out (1).