Advertising, Promotion and New Media edited by Marla R. Stafford, Ronald J. Faber.
Material type: TextLanguage: English Publisher: New Delhi. Prentice-Hall of India private limited. 2005Description: xii,380 p. : illISBN: 9788120327399Subject(s): Internet advertising Advertising | Interactive multimedia | Interactive marketingDDC classification: 659.1Item type | Current location | Call number | Status | Date due | Barcode |
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Books | Institute of Public Enterprise, Library S Campus | 659.1 STA.A (Browse shelf) | Available | 32179 |
Includes bibliographical references and index.
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