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Advertising management / David A. Aaker [and] Rajeev Batra [and] John G. Myers

By: Aaker, David AContributor(s): Batra, Rajeev | Myers, John GMaterial type: Text

TextLanguage: English Publisher: New Delhi Prentice-Hall of India 1977Description: xvi, 612 ill; 22cmSubject(s): AdvertisingDDC classification: 659.1

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Item type	Current location	Call number	Status	Date due	Barcode
Books	Institute of Public Enterprise, Library S Campus	659.1 AAK.A (Browse shelf)	Available		34594
Books	Institute of Public Enterprise, Library O U Campus	659.1 AAK (Browse shelf)	Available		000633

Includes index

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