Consumer behavior / Leon G. Schiffman, Leslie Lazar Kanuk.
Material type: TextPublisher: Chennai: Pearson india education services, 2016Edition: 11th edDescription: xxix; 503 pISBN: 9789332537644Subject(s): Consumer behavior | Motivation research (Marketing) | VerbraucherverhaltenDDC classification: 658.8342 Online resources: Click here to access onlineItem type | Current location | Call number | Status | Date due | Barcode |
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e-Books | Institute of Public Enterprise, Library | 658.8342 SCH (Browse shelf) | Available | EB91 |
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