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1.
Consumer Behaviour / Leon G Schiffman; Leslie Lazar Kanuk by
Edition: 9th
Material type: Text Text
Language: English
Publication details: New Delhi : Prentice Hall of India, 2007
Availability: Items available for loan: Institute of Public Enterprise, Library (5)Call number: 658.834 SCH.C, ... Not available: Institute of Public Enterprise, Library: Checked out (1).

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2.
Customer Behavior : a managerial perspective / Jagdish N Sheth, Banwari Mittal by
Material type: Text Text
Publication details: Australia : Thomson, 2003
Availability: Items available for loan: Institute of Public Enterprise, Library (1)Call number: 658.8 SHE.C.

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3.
Consumer behavior / Leon G. Schiffman, Leslie Lazar Kanuk. by
Edition: 11th ed.
Material type: Text Text
Publication details: Chennai: Pearson india education services, 2016
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Availability: Items available for loan: Institute of Public Enterprise, Library (1)Call number: 658.8342 SCH.

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4.
Consumer behavior / Leon G. Schiffman, Joseph Wisenblit and S. Ramesh Kumar by
Edition: 12th ed.
Material type: Text Text
Language: English
Publication details: New Delhi : Pearson ; 2019
Availability: Items available for loan: Institute of Public Enterprise, Library (1)Call number: 658.834 SCH.

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5.
Consumer behavior and marketing action / Henry Assael. by
Edition: 6th ed.
Material type: Text Text
Language: English
Publication details: New Delhi: Cengage, 2008
Availability: Items available for loan: Institute of Public Enterprise, Library (1)Call number: 658.8342 ASS.
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