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Results of search for 'au:"Purani, Keyoor"'
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Authors
Belch, George E.
Belch, Michael A.
Purani, Keyoor
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Advertising
Communication in mar...
Sales promotion
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1.
Advertising and Promotion : an integrated marketing communication perspective /
George E. Belch, Michael A. Belch and Keyoor Purani.
by
Belch, George E
Belch, Michael A
Purani, Keyoor
Edition:
7th ed.
Material type:
Text
Language:
English
Publication details:
New Delhi :
McGraw Hill Education Pvt.Ltd.,
2010
Availability:
Items available for loan:
Institute of Public Enterprise, Library
(1)
Call number:
659.1 BEL.A
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2.
Advertising and promotion : an integrated marketing communications perspective /
George E Belch, Michael A Belch, & Keyoor Purani.
by
Belch, George E
, 1951-
Belch, Michael A
Purani, Keyoor
Edition:
12th ed.
Material type:
Text
Language:
English
Publication details:
Chennai:
McGraw-Hill Education,
2021
Availability:
Items available for loan:
Institute of Public Enterprise, Library
(15)
Call number:
659.1 BEL, ..
.
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