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Fusion strategy : how real-time data and AI will power the industrial future / Vijay Govindarajan, Venkat Venkatraman.

By: Govindarajan, VijayContributor(s): Venkatraman, VenkatMaterial type: Text

TextLanguage: English Publisher: Boston, Harvard Business Review Press, 2024Description: vi, 214 pages : illustrations ; 25 cmISBN: 9781647826253Subject(s): Information technology -- Management | Big data -- Maanagement | Artificial intelligenceDDC classification: 658.4038

Contents:

Part one: when steel meets silicon -- The industrial past is prologue -- Digital upstarts vanquished consumer giants -- Industrial giants are striking back -- Four battlegrounds -- Part two: vectors of value -- The battle of brilliant machines -- The race for remarkable services results -- The showdown of smart systems -- The clash of custom solutions -- Part three: conquering the fusion frontier -- Fusion principles and practices.

Summary: Tech giants like Facebook, Amazon, and Google can collect real-time data from billions of users. For companies that design and manufacture physical products, that type of fluid, data-rich information used to be a pipe dream. Now, with the rise of cheap and powerful sensors, computing power, and artificial intelligence, things are changing-fast. In Fusion Strategy, world-renowned innovation guru Vijay Govindarajan and digital strategy expert Venkat Venkataraman offer a first-of-a-kind playbook that will help companies combine what they do best-create physical products-with what digitals do best-use algorithms and artificial intelligence to parse ginormous, interconnected datasets-to make strategic connections that would otherwise be impossible. The laws of competitive advantage are changing, rewarding those who have the most robust real-time insights rather than the most valuable assets. To compete in the new digital age, companies need to use real-time data to turbocharge their products, strategies, and customer relationships. Or else they'll fall on the wrong side of the next great digital divide. Fusion Strategy is the way forward.

List(s) this item appears in: New Arrivals - September 1st to 30th 2024

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Item type	Current location	Call number	Status	Date due	Barcode
Books	Institute of Public Enterprise, Library S Campus	658.4038 GOV (Browse shelf)	Available		48976

Includes index.

Part one: when steel meets silicon --
The industrial past is prologue --
Digital upstarts vanquished consumer giants --
Industrial giants are striking back --
Four battlegrounds --
Part two: vectors of value --
The battle of brilliant machines --
The race for remarkable services results --
The showdown of smart systems --
The clash of custom solutions --
Part three: conquering the fusion frontier --
Fusion principles and practices.

Tech giants like Facebook, Amazon, and Google can collect real-time data from billions of users. For companies that design and manufacture physical products, that type of fluid, data-rich information used to be a pipe dream. Now, with the rise of cheap and powerful sensors, computing power, and artificial intelligence, things are changing-fast. In Fusion Strategy, world-renowned innovation guru Vijay Govindarajan and digital strategy expert Venkat Venkataraman offer a first-of-a-kind playbook that will help companies combine what they do best-create physical products-with what digitals do best-use algorithms and artificial intelligence to parse ginormous, interconnected datasets-to make strategic connections that would otherwise be impossible. The laws of competitive advantage are changing, rewarding those who have the most robust real-time insights rather than the most valuable assets. To compete in the new digital age, companies need to use real-time data to turbocharge their products, strategies, and customer relationships. Or else they'll fall on the wrong side of the next great digital divide. Fusion Strategy is the way forward.

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