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1.
Services Marketing : integrating customer focus across the firm / Valarie A. Zeithaml, Mary Jo Bitner, Dwayne D. Gremler, Ajay Pandit by
Edition: Seventh edition.
Material type: Text Text
Language: English
Publication details: Chennai : McGraw Hill Education India Pvt. Ltd., 2019
Availability: Items available for loan: Institute of Public Enterprise, Library (2)Call number: 658.8 ZEI, ...

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2.
Managerial economics and business strategy / Michael R. Baye, Jeffrey T. Prince by
Edition: Eighth edition.
Material type: Text Text
Language: English
Publication details: New Delhi : McGraw-Hill Education India Pvt. Ltd., 2014
Availability: Items available for loan: Institute of Public Enterprise, Library (2)Call number: 658.15 BAY, ...

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3.
Applied statistics in business and economics / David P. Doane, Lori E. Seward and Shovan Chowdhury by
Edition: 6th ed.
Material type: Text Text
Publication details: Chennai : McGraw-Hill Education India Pvt. Ltd., 2019
Online resources:
Availability: Items available for loan: Institute of Public Enterprise, Library (1)Call number: 519.5 DOA.

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4.
Basic statistics for business and economics / Douglas A Lind, William G. Marchal, Samuel A. Wathen by
Edition: 9th ed.
Material type: Text Text
Publication details: Chennai : McGraw-Hill Education India Pvt. Ltd., 2019
Online resources:
Availability: Items available for loan: Institute of Public Enterprise, Library (1)Call number: 519.5 LIN.

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5.
Augmented Reality : Theory, design and development / Chetankumar G. Shetty by
Edition: 1st ed.
Material type: Text Text
Publication details: Chennai : McGraw-Hill Education India Pvt. Ltd., 2018
Online resources:
Availability: Items available for loan: Institute of Public Enterprise, Library (1)Call number: 006.8 SHE.

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6.
Data Analytics Using R / Seema Acharya by
Edition: 1st ed.
Material type: Text Text
Publication details: Chennai : McGraw-Hill Education India Pvt. Ltd., 2020
Online resources:
Availability: Items available for loan: Institute of Public Enterprise, Library (1)Call number: 006.312 ACH.

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7.
Digital marketing / Seema Gupta by
Edition: 2nd ed.
Material type: Text Text
Publication details: Chennai : McGraw-hill Education India Pvt. Ltd., 2020
Online resources:
Availability: Items available for loan: Institute of Public Enterprise, Library (1)Call number: 658.8 GUP.

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8.
Forecasting and predictive analytics : With ForecastX / Barry Keating, J. Holton Wilson, John Galt Solutions, Inc. by
Edition: 7th ed.
Material type: Text Text
Publication details: New Delhi : McGraw-Hill Education India Pvt. Ltd., 2019
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Availability: Items available for loan: Institute of Public Enterprise, Library (1)Call number: 658.4012 KEA.

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9.
Industrial relations and labour laws / Piyali Ghosh, Shefali Nandan by
Edition: 1st ed.
Material type: Text Text
Publication details: New Delhi : Tata McGraw-Hill Education India Pvt. Ltd., 2015
Online resources:
Availability: Items available for loan: Institute of Public Enterprise, Library (1)Call number: 331.0954 GHO.

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10.
Financial institutions management : A Risk management approach / Anthony Saunders; Marcia Millon Cornett by
Edition: 9th ed.
Material type: Text Text
Publication details: New Delhi : Tata McGraw-Hill Education India Pvt. Ltd., 2018
Online resources:
Availability: Items available for loan: Institute of Public Enterprise, Library (1)Call number: 332.1068 SAU.

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11.
International business : competing in the global marketplace / Charles W.L. Hill, G. Tomas M. Hult, and Rohit Mehtani by
Edition: 11th ed.
Material type: Text Text
Language: English
Publication details: Chennai : McGraw-Hill Education India Pvt. Ltd., 2019
Availability: Items available for loan: Institute of Public Enterprise, Library (2)Call number: 658.049 HIL, ...

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12.
Managerial accounting : creating value in a dynamic business environment / Ronald W. Hilton, David E. Platt by
Material type: Text Text
Publication details: Chennai : McGraw-Hill Education (India) Pvt. Ltd., 2023
Other title:
  • 12th Ed.
Availability: Items available for loan: Institute of Public Enterprise, Library (1)Call number: 658.1511 HIL.
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