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1.
Marketing Information Products and Services : a primer for librarians and information professionals editors by Abhinandan K. Jain ... [et al.]. by
Material type: Text Text
Language: English
Publication details: New Delhi : Tata McGraw-Hill Pub. Co., 1999
Availability: Items available for loan: Institute of Public Enterprise, Library (1)Call number: 659.1'902 JAI.M.

2.
Marketing Communications Industry : entrepreneurial case studies / Gautam Raj Jain, Raunica Ahluwalia. by
Material type: Text Text
Language: English
Publication details: New Delhi, India ; Thousand Oaks, Calif. : Response Books, 2008
Online resources:
Availability: Items available for loan: Institute of Public Enterprise, Library (1)Call number: 658.800954 JAI.

3.
Practical public relations / Sam Black by
Material type: Text Text
Language: English
Publication details: London Pitman 1978
Availability: Items available for loan: Institute of Public Enterprise, Library (2)Call number: 659.2 BLA, ...

4.
Profitable public relations / Arthur R. Roalman by
Material type: Text Text
Language: English
Publication details: Bombay Taraporevala 1972
Availability: Items available for loan: Institute of Public Enterprise, Library (1)Call number: 659.2 ROA.

5.
Public relations: a scientific approach / Baldeo Sahai by
Material type: Text Text
Language: English
Publication details: Delhi SCOPE 1980
Availability: Items available for loan: Institute of Public Enterprise, Library (2)Call number: 659.2 SAH, ...

6.
Public relations : a Harvard Business Review reprint series / Harvard Business Review Press by
Material type: Text Text
Language: English
Publication details: New York : Harvard College, 1975
Availability: Items available for loan: Institute of Public Enterprise, Library (1)Call number: 659.2 HAR.

7.
Public sector public relations conference: the deliberations (Februrary,2 & 3 1979 New Delhi / Standing Conference of Public Enterprises by
Material type: Text Text
Language: English
Publication details: New Delhi SCOPE 1979
Availability: Items available for loan: Institute of Public Enterprise, Library (2)Call number: 659.28 STA, ...

8.
Public relations is your business: a guide for every manager / Colin Coulson-Thomas by
Material type: Text Text
Language: English
Publication details: London Business Books 1981
Availability: Items available for loan: Institute of Public Enterprise, Library (1)Call number: 659.2 COU.

9.
Public administration and the public : perspectives toward government in a metropolitan community / Morris Janowitz [and] Deil S Wright [and] William Thomas Delany by
Material type: Text Text
Language: English
Publication details: Michigan Universtity of Michigan 1958
Availability: Items available for loan: Institute of Public Enterprise, Library (1)Call number: 350 JAN.

10.
Successful public relations in a week by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Calcutta Rupa 1992
Availability: Items available for loan: Institute of Public Enterprise, Library (1).

11.
Corporate peacock: new plumes for public relations / Rita Bhimani by
Material type: Text Text
Language: English
Publication details: New Delhi Rupa & Co. 1995
Availability: Items available for loan: Institute of Public Enterprise, Library (1)Call number: 659.2 BHI.

12.
Public relations campaigns : an integrated approach / Regina M. Luttrell, Luke W. Capizzo. by
Material type: Text Text
Language: English
Publication details: New Delhi: SAGE Publications, Inc., 2019
Availability: Items available for loan: Institute of Public Enterprise, Library (1)Call number: 659.2 LUT.

13.
Principles of strategic communication / Derina Holtzhausen (et al.) by
Material type: Text Text
Publication details: New York : Routledge, 2021
Availability: Items available for loan: Institute of Public Enterprise, Library (1)Call number: 658.802 HOL.

14.
Corporate social responsibility is not public relations : how to put CSR at the heart of your company and maximize the business benefits / Sangeeta Waldron. by
Material type: Text Text
Publication details: London, UK, 2021 Jaico Publishing House, 2021
Availability: Items available for loan: Institute of Public Enterprise, Library (1)Call number: 658.408 WAL.

15.
Shapeholders : business success in the age of activism / Mark R. Kennedy. by
Material type: Text Text
Publication details: New York : Columbia University Press, [2017]
Availability: Items available for loan: Institute of Public Enterprise, Library (1)Call number: 658.408 KEN.

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