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301.
Experimental marketing: how to get customers to sense, feel, think, act, and relate to your company and brands/ Bernd H. Schmitt. by
Material type: Text Text
Language: English
Publication details: New York: The Free Press, 1999
Availability: Items available for loan: Institute of Public Enterprise, Library (1)Call number: 658.827 SCH.
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302.
Quantitative analysis for management / Barry Render (et al..) by
Edition: 13th ed.
Material type: Text Text
Language: English
Publication details: Noida: Pearson, 2018
Availability: Items available for loan: Institute of Public Enterprise, Library (4)Call number: 658.403 REN, ...
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303.
Operations research : algorithms and applications/ Rathindra P. Sen by
Material type: Text Text
Language: English
Publication details: New Delhi: PHI Learning Limited, 2010
Availability: Items available for loan: Institute of Public Enterprise, Library (1)Call number: 658.4034 SEN.
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304.
Operations research/ A.M Natarajan, P. Balasubramanie and A. Tamilarasi by
Edition: 2nd ed.
Material type: Text Text
Language: English
Publication details: Noida: Pearson India, 2014
Availability: Not available: Institute of Public Enterprise, Library: Checked out (1).
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305.
Consumer behavior and marketing action / Henry Assael. by
Edition: 6th ed.
Material type: Text Text
Language: English
Publication details: New Delhi: Cengage, 2008
Availability: Items available for loan: Institute of Public Enterprise, Library (1)Call number: 658.8342 ASS.
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306.
Research methods in human resource management : investigating a business issue / Valerie Anderson, Rita Fontinha. by
Edition: 5th edition.
Material type: Text Text
Language: English
Publication details: London : Kogan Page Limited, 2024
Availability: Items available for loan: Institute of Public Enterprise, Library (3)Call number: 658.30072 AND, ...
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307.
Research methodology : methods and techniques / C R Kothari, Gaurav Garg by
Edition: 5th ed.
Material type: Text Text
Language: English
Publication details: New Delhi: New Age International, 2024
Availability: Items available for loan: Institute of Public Enterprise, Library (3)Call number: 300.72 KOT, ...
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308.
Market segmentation analysis : understanding it, doing it, and making it useful / Sara Dolnicar. by
Material type: Text Text
Language: English
Publication details: Singapore : Springer, 2018
Availability: Items available for loan: Institute of Public Enterprise, Library (3)Call number: 658.83 DOL, ...
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309.
Qualitative research methods for business students : A Global approach / Kingsley Omeihe, Christian Harrison. by
Material type: Text Text
Language: English
Publication details: New Delhi : Sage Publications Ltd, 2024
Availability: Items available for loan: Institute of Public Enterprise, Library (1)Call number: 658.403 OME.
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