Crafting and executing strategy the quest for competitive advantage concepts and cases /
Arthur A. Thompson, A. J. Strickland III, John E. Gamble, Arun K. Jain
- 16th ed.
- New Delhi Tata McGraw Hill 2010
- xxxix, C 499p ill; 24cm
Includes index
978-0-07-01-014672-3
Strategic planning Business planning Strategic planning--Case studies