TY  - BOOK
AU  - Bishop,Bill
TI  - Strategic Marketing for the digital Age: grow your business with online and digital technology 
SN  - 0844234419
U1  - 658.800285 
PY  - 1998///
CY  - New Delhi
PB  - Excel Books
KW  - Internet marketing
N1  - Includes bibliographical references (p. 251-252)
ER  -