TY  - BOOK
AU  - Shane, Scott, 
TI  - Technology strategy for managers and entrepreneurs
SN  - 9789332536616
U1  - 658.514 
PY  - 2014///
CY  - Upper Saddle River, NJ : 
PB  - Pearson/Prentice Hall, 
KW  - Technological innovations
KW  - Management
KW  -  Business enterprises
KW  - Technological innovations.
KW  - Innovations
KW  - Gestion
N1  - Chapter 1: Introduction
Chapter 2: Technology Evolution
Chapter 3: Technology Adoption and Diffusion 
Chapter 4: Sources of Innovation
Chapter 5: Selecting Innovation Projects
Chapter 6: Customer Needs
Chapter 7: Product Development 
Chapter 8: Patents
Chapter 9: Trade Secrets, Trademarks, and Copyrights
Chapter 10: Capturing Value from Innovation
Chapter 11: Competitive Advantage in High Tech Industries
Chapter 12: Technical Standards 
Chapter 13: Collaboration Strategies
Chapter 14: Strategy in Networked Industries
Chapter 15: Strategic Human Resource Management of Technical Professionals
ER  -