TY  - BOOK
AU  -  Schiffman, Leon G.
AU  - Kanuk, Leslie Lazar
AU  - Wisenblit, Joseph
TI  - Consumer behavior
SN  - 9789332537644
U1  - 658.8342 
PY  - 2016///
CY  - Chennai
PB  - Pearson india education services
KW  -  Consumer behavior.
KW  - Motivation research (Marketing)
KW  - Verbraucherverhalten
UR  - www.elibrary.in.pearson.com
ER  -