Kotler, Philip <br/><br/>
Marketing management / 
Philip Kotler, Kevin Lane Keller. 
 - New Delhi :   Prentice-Hall of India,  2005. 
 - xxix, 672 p.  color illustrations, facsimiles, portraits ;   24cm 
<br/><br/>Includes index 
<br/><br/><label>ISBN: </label>8129711192 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing--Management.
<br/><br/><label>Dewey Class. No.: </label>658.8  / KOT