TY  - BOOK
AU  -  Schiffman, Leon G.
AU  - Wisenblit, Joseph.
AU  - Ramesh Kumar, S.
TI  - Consumer Behavior
SN  - 9789332555099
U1  - 658.834 
PY  - 2016///
CY  - Delhi
PB  - Pearson
KW  - Consumer behaviour
N1  - Includes bibliographical reference and Index
ER  -