TY  - BOOK
AU  - Brown, Tom J.
AU  - Churchill, Gilbert A.
AU  - Suter, Tracy A.
TI  - Marketing Research: customer insights and managerial action 
SN  - 9788131529409
U1  - 658.83 
PY  - 2014///
CY  - Delhi, India
PB  - Cengage Learning India Private Limited
KW  - Marketing research
N1  - "This edition ... for sale in India, Pakistan, Bangladesh, Nepal and Sri Lanka"--Title page verso.
Original title: Basic marketing research; Includes Index
ER  -