TY  - BOOK
AU  - Dogra, Balram 
AU  - Ghuman, Karminder
TI  - Rural Marketing: concepts and practices 
SN  - 978-0-07-06600-7
U1  - 658.8 
PY  - 2010///
CY  - New Delhi : Tata McGraw Hill, 2010.
PB  - Tata McGraw Hill
ER  -