TY  - BOOK
AU  - Nair, Suja R.,
TI  - Consumer Behaviour in Indian Perspective: texts and cases 
SN  - 9788183188203
U1  - 658.8 
PY  - 2007///
CY  - Mumbai
PB  - Himalaya Pub. House
KW  - Markets
KW  - Consumer Research
KW  - Consumer Behaviour
KW  - India
KW  -  India
N1  - Includes Index
ER  -