Icfai <br/><br/>
Branding to compete : leading brands and their strategies / icfai 

 - HYDERABAD  ICFAI  2008 
 - 329p 
<br/><br/><label>ISBN: </label>978-81-314-2061-4 
<br/><br/><label>Dewey Class. No.: </label>1.432  / ICF.B