TY  - BOOK
AU  - Andreasen, Alan R.
TI  - Social marketing in the 21st century
SN  - 1412916348
U1  - 361.068 
PY  - 2006///
CY  - NEW DELHI
PB  - SAGE
KW  - Social marketing
N1  - Includes Bibliographical references and index
ER  -