Le Magnus UNI Building customer loyalty perspectives and applications / ed. by Shyam sunder Khabhammettu - Hyderabad : LE Univ, 2005. - viii;172 p. : illustrations(Graphs), 22 cm. Includes Bibliographic References related and Index Section I: Perspectives,Section II: Applications ISBN: 81-89333--12-7 Subjects--Topical Terms: Customer Loyalty Dewey Class. No.: 658.8 / KAM