TY  - BOOK
AU  - Le MAGNUS University
AU  - ed. by Khambhammettu, syhyam sunder
TI  - Ethics in advertising: indian and international
SN  - 81-89333-03-8
U1  - 658.8 
PY  - 2005///
CY  - Hyderabad 
PB  - LE Univ., 
KW  - Marketing management
N1  - Includes Bibliographic References related and Index; Section I: Ethics in Advertising: Social And Legal Dimensions,
Section II: Unethical Advertising Practices,
Section III: Case studies
ER  -