Panwar, J. S. <br/><br/>
Marketing in the new era: combating competition in a globalizing economy / 
J. S. Panwar 
 - New Delhi  Response Books Sage Publication  1997 
 - 277p  ill;  21cm 
<br/><br/>Includes Bibliographical references and index 
<br/><br/><label>ISBN: </label>81-7036-634-8 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing
<br/><br/><label>Dewey Class. No.: </label>658.8  / PAN