Venugopal, Pingali
Sales and distribution management : an integrative approach /
Pingali Venugopal.
- 2nd ed.
- New Delhi : Narosa , 2024.
- xxxviii, 347 pages : illustrations ; 26 cm.
Includes bibliographical references and index.
9788184877663
Sales management.
Distribution management
Marketing management
Channels of distribution.
658.8 / VEN