Gupta, C. B.

International business : for the students of MBA, PGDBA, B.Com. and other professional course / C. B. Gupta. - New Delhi : S Chand , 2024. - xx, 300 pages : illustrations , 24 cm.

Include bibliographical reference and index.


Unit-I: 1. Introduction to international business -- 2. Globalization -- 3. International business environment -- 4. Global trading environment -- Unit-II: 5. Theories of international trade -- 6. Commercial policy instruments-tariff and non-tariff measures -- 7. Balance of payment account -- 8. International organizations and agreements -- Unit-III: 9. Regional economic cooperation -- 10. International financial system -- 11. Foreign exchange markets and exchange risk management -- 12. Foreign investments -- Unit-IV: 13. Organizational structure for international business -- 14. International production management -- 15. International marketing management -- 16. International financial management -- 17. International human resource management -- 18. International business negotiations -- Unit-V: 19. Strategic alliances, mergers and acquisitions -- 20. Foreign trade promotion -- 21. Indian joint ventures abroad -- 22. Financing of foreign trade and payment terms -- 23. Recent developments and issues in international business.

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International business enterprises.
International trade.
Globalization --Economic aspects.

658.049 / GUP