TY  - BOOK
AU  - Best, Roger J.
TI  - Market Based Management: : strategies for growing customer value & profitability
SN  - 9788120338968
U1  - 658.812 
PY  - 2009///
CY  - Haryana
PB  - PHI Learning Pvt. ltd.
KW  - Management
KW  - Strategic Management
N1  - Includes Index
ER  -