Best, Roger J. <br/><br/>
Market Based Management:   strategies for growing customer value & profitability/ 
Roger J Best. 
 - 5th ed. 
 - Haryana:  PHI Learning Pvt. ltd.,  2009. 
 - xxvii, 515 Pages:  Color Illustrations;  24 cm. 
<br/><br/>Includes Index. 
<br/><br/><label>ISBN: </label>9788120338968 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Management<br/>Strategic Management
<br/><br/><label>Dewey Class. No.: </label>658.812  / BES