TY  - BOOK
AU  - Evans,Liana
TI  - Social media marketing: strategies for engaging in Facebook, Twitter & other social media 
SN  - 9780789742841
U1  - 658.872 
PY  - 2010///
CY  - India
PB  - Pearson
KW  - Internet marketing
KW  - Social media
KW  - Online social networks
N1  - Includes index; The basics of social media -- It's about conversation -- Social media from the inside out -- It's not about you -- How social media fits into the online marketing picture
ER  -