TY  - BOOK
AU  - Ramaswamy, V. S
AU  - Namakumari, s.
TI  - Marketing Management : : Indian Context, Global Perspective / 
SN  - 9781259026416
U1  - 658.8 
PY  - 2013///
CY  - New Delhi
PB  - McGraw-Hill education
KW  - Marketing
KW  - Management
KW  - India
ER  -