Lamb, Charles W. <br/><br/>
MKTG :   principles of marketing / 
Charles W. Lamb, Joseph F. Hair, Dheeraj Sharma and Carl McDaniel. 
 - New Delhi :  Cengage Publications,  2018. 
 - xvii,671 pages :  color illustrations ;  27 cm. 
<br/><br/><label>ISBN: </label>9788131520345 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing <br/>Marketing / Textbooks
<br/><br/><label>Dewey Class. No.: </label>658.8  / LAM