TY  - BOOK
AU  - Brunt,Paul
AU  - Horner,Susan
AU  - Semley,Natalie
TI  - Research methods in tourism, hospitality & events management
SN  - 9781473919150
U1  - 338.4'791072 
PY  - 2017///
CY  - New Delhi : 
PB  - Sage Publications, 
KW  - Tourism
KW  - Research
KW  - Methodology
KW  - Hospitality industry
KW  - Special events
KW  - Management
N1  - Includes bibliographical references and index; What is research? -- (Market) research methods -- Planning a project -- Selecting a sample -- Quantitative data collection methods -- Qualitative data collection methods -- Analysing the data : a quantitative approach -- Analysing the data : a qualitative approach -- Writing up, presenting and publishing the results
N2  - This text offers a step-by-step approach to guide students through the whole research process from initial ideas, through to writing up and presenting the findings
ER  -