TY  - BOOK
AU  - Sherlekar, S. A.
TI  - Marketing management: (systems based managerial approach)
U1  - 658.8 
PY  - 1981///
CY  - Bombay
PB  - Himalaya Publishing House
KW  - Marketing
KW  - Management
N1  - Includes Bibliographical references
ER  -